Marketing Video skills for AI agents
8 practitioner-grade marketing video skills, each a focused Markdown document your agent loads into context on demand. Search them from Claude Desktop, Cursor or any MCP client, or pull one with the CLI.
All 8 skills
- Comparison vs. Competitor Video (side-by-side, before/after)
Ship a 45–75 second comparison video that lives at the bottom of a category page, in a paid-social ad, and as the closer in a sales-cycle email. Direct, honest, and structurally simple: the same task done two ways, side by side, with the difference timed to the second. Avoids competitor names by referring to "the old way" — gives marketing legal cover and lets the same video work for multiple comparisons. The format that converts evaluators with a competing product on their screen.
121 lines - Customer Testimonial Video (talking head + B-roll + lower thirds)
Ship a 60–90 second customer story that becomes the centerpiece of a sales page, the proof point on a pricing page, and a recurring social asset. Real footage driven, not Remotion-generated: a single sit-down interview cut against B-roll of the customer using the product, with branded lower thirds and a gentle music bed. Covers casting, pre-interview prep, on-set discipline, edit structure, and the lower-third design system that makes every testimonial feel like part of a series.
137 lines - Enterprise Pitch Video (founder-led + integration choreography)
Ship a 60–120 second pitch video that lives in a sales-deck slot, an outbound email, and the top of the enterprise contact form. Founder-led, narrated by the founder themselves, focused on the integration story (how this product fits into the buyer's existing stack) rather than the consumer demo. Heavier production than a product demo: real founder, real footage, real customer logos, real architecture diagrams. The asset that closes a $250K contract.
147 lines - Explainer Animation (Remotion 2D, abstract concept)
Ship a 60–90 second 2D explainer that visualizes a concept too abstract to film (an architecture, a decision tree, a market dynamic, a privacy model). Pure motion graphics, single voice narrator, no UI recreation, no real footage. Lives on a docs page, in a sales deck, or as the mid-page asset on a long-form blog post. Designed to make a complicated mental model feel inevitable in 90 seconds. Reusable across the catalog: build the visual grammar once, write a new script for each concept.
122 lines - Feature Launch Video (Remotion + AI VO)
Ship a 20–35 second feature launch video that announces a single new capability, leads on a Twitter/LinkedIn timeline, and drops into a release-notes blog post. Tighter and louder than a product demo: one feature, one hook, one CTA. Remotion for the render, single-line VO over a beat-driven music bed, end card with the brand mark and the new feature's URL. Designed to be repeatable — every release ships one.
138 lines - Product Demo Video (Remotion + AI VO + cycling stills)
Ship a 90–120 second animated product walkthrough that lives on a marketing page. Remotion (React → mp4), Google Cloud TTS for narration, fal.ai for the iPhone-style hero image, Vercel Blob for hosting. Faithfully recreates the live UI in code rather than recording it, so the demo never goes stale. Includes a pacing template, 7 reusable scene archetypes, audio production pipeline, and an iteration discipline derived from shipping seven versions of one in production.
287 lines - Social Cutdown Video (15s vertical, 30s square, 9:16 + 1:1)
Ship a family of short-form cutdowns derived from a longer hero asset (product demo, customer testimonial, or feature launch). Built specifically for in-feed social — vertical 9:16 for TikTok / Reels / LinkedIn vertical, square 1:1 for in-feed Twitter / LinkedIn / Facebook. Designed to autoplay muted, hook within the first 1.5 seconds, and convert through a single text overlay rather than a CTA card. The asset that fills your social calendar without requiring a fresh shoot every week.
159 lines - Tutorial Walkthrough Video (screen capture + voice over + chapters)
Ship a 3–8 minute tutorial video that teaches a real customer-facing task end to end, with chapter markers, embedded code snippets, and a downloadable resource at the end. Lives on docs pages, in the help center, and as YouTube SEO bait. Built from real screen capture (not recreated) so the steps stay faithful to the product, with a clean VO and a careful zoom/highlight pass on every important UI element. Designed to be the canonical reference for the task it covers.
150 lines