Database

Activate this skill when the user is using the built environment in a photograph or video to narrow a location: utility poles and insulators, power-line styles, road surfaces, kerb design, house styles and roofs, window shapes and shutters, fire hydrants, manhole covers, postboxes, street furniture and chain stores. Triggers on "utility pole clue," "what country are these buildings," "roof style geolocation," "manhole cover," "fire hydrant type," "chain store by country," "kerb painting," or "infrastructure clues." Covers what each object says, the national systems that make it say it, and how to combine several weak infrastructure clues into a strong regional fix.

Activate this skill when the user wants to work out where a photograph or video frame was taken by reading the scene itself: sky, horizon, terrain, roads, signage, vehicles, people and text. Triggers on "geospatial clue," "geolocation," "image geolocation," "where was this taken," "geolocate this photo," "clue log," "hypothesis ranking," or "verify the location of this video." Covers the systematic zone-by-zone pass over an image, how to record every observation separately from its interpretation, and how to form, rank and try to falsify competing location hypotheses before touching a map.

Activate this skill when the user needs to establish where an image or video came from before or alongside geolocation: reading EXIF, XMP and container metadata and interpreting its absence, reverse image search, finding the earliest appearance online, detecting edits and recompression, extracting frames from video, and keeping chain-of-custody notes. Triggers on "EXIF data," "metadata stripped," "reverse image search," "earliest upload," "is this photo edited," "extract video frames," "ffprobe," "exiftool," "chain of custody," or "provenance." Covers the commands, the traces each platform leaves, and the evidence log that makes a finding defensible.

Activate this skill when the user is narrowing an image geolocation using road furniture: sign shapes and colours, line markings, chevrons, bollards and delineator posts, guardrails, kilometre posts and the side of the road traffic drives on. Triggers on "road signs by country," "centre line colour," "chevron signs," "bollards," "delineator posts," "guardrail," "kilometre marker," "driving side," "Vienna Convention signs," or "road furniture reference set." Covers reading each feature, the national systems behind them, and how to build and maintain a verified reference set instead of relying on memory.

Activate this skill when the user has narrowed an image geolocation to a region and needs to find the exact spot: turning clues into a search area, querying map data for candidate features, matching roof shapes and road geometry from above, using historical imagery to bound dates, confirming with street-level imagery and documenting the match. Triggers on "find this on satellite," "match the roofs," "Overpass query," "street view confirmation," "historical imagery," "camera position," "document the geolocation," or "how to prove the match." Covers the imagery sources and their blind spots, the geometry of turning a photo into a plan view, and the evidence standard for a confirmed fix.

Activate this skill when the user wants to extract time of day, date, hemisphere, latitude or camera bearing from the sun and the shadows in a photograph or video. Triggers on "shadow analysis," "sun position," "solar azimuth," "what time was this taken," "shadow length," "chronolocation," "SunCalc," "hemisphere from the sun," or "combine shadows with EXIF." Covers turning shadow direction and length into bearing and time, the solar geometry behind it, calculator tools, combining the result with metadata and map bearings, and stating honest error bars.

Activate this skill when the user is using the natural environment in an image to constrain where it was taken: biomes and indicator plants, soil colour, snow lines and treelines, coastline shapes and mountain profiles, matched against elevation data and climate maps. Triggers on "what climate is this," "identify the terrain," "mountain skyline match," "biome from photo," "soil colour clue," "snow line," "coastline shape," "Köppen zone," "DEM match," or "vegetation geolocation." Covers reading the landscape, the reference datasets that describe it, and the procedure for turning a skyline into a bearing and a search area.

Activate this skill when the user is extracting location evidence from vehicles in a photograph or video: number plate formats and colours by country and region, car models by market, taxis and buses as regional markers, fleet and emergency-service liveries, and the privacy rules for handling what plates reveal. Triggers on "license plate format," "number plate colour," "which country is this plate," "taxi colours," "bus livery," "car models by country," "plate region code," "police car livery," or "blur the plates." Covers reading a plate even when it is partly obscured, regional codes that turn a plate into a district, and the handling of personal data.

Activate this skill when the user must decide how confident a geolocation is, how to get it independently confirmed, and whether and how to publish it: confidence levels, second-analyst review, avoiding doxxing, withholding locations that endanger people, minimising harm to those visible in images, and writing up the methodology. Triggers on "confidence level," "verification standard," "second analyst," "should we publish the location," "doxxing risk," "blur faces," "duty of care," "methodology write-up," or "verification ethics." Covers the standard a location finding must meet before it is reported, the editorial and human-rights considerations that can override publication, and the write-up that lets others check the work.

Frameworks for developing clear, consistent brand messaging that cuts through noise. Covers value propositions, positioning statements, messaging hierarchies, and tone-of-voice systems that ensure every touchpoint reinforces brand identity.

Strategies for managing organizational communication during crises — from preparation and rapid response to stakeholder management, real-time messaging, and post-crisis reputation recovery. Covers crisis types, holding statements, and the psychology of public trust.

Frameworks for building effective influencer marketing partnerships — identifying aligned creators, structuring authentic collaborations, managing compliance, and measuring real business impact beyond vanity metrics.

Strategies for effective organizational internal communication — keeping employees informed, aligned, and engaged through purposeful messaging, channel selection, manager enablement, and feedback systems that build trust and reduce uncertainty.

Techniques for building and maintaining productive relationships with journalists and media outlets. Covers pitching stories, developing reliable sources, managing interviews, and the ethical foundations that sustain long-term media credibility.

Techniques for preparing spokespeople and executives for media interactions — on-camera interviews, press conferences, podcast appearances, and journalist conversations. Covers message discipline, bridging, sound bites, and performing authentically under pressure.

Techniques for writing press releases that earn media coverage — mastering structure, newsworthiness, journalistic style, and the craft of translating organizational announcements into stories that journalists want to tell their audiences.

Strategies for building, protecting, and recovering organizational reputation through proactive storytelling, monitoring, stakeholder engagement, and disciplined response to threats. Covers online presence, review management, and the relationship between behavior and perception.

Frameworks for developing and executing social media strategy — platform selection, content architecture, community engagement, paid amplification, and measuring real business impact. Covers organic and paid approaches for brands that want to build presence, not just post content.

Strategies for establishing individuals and organizations as authoritative voices in their field — through original content, speaking engagements, research, and strategic visibility. Covers topic selection, audience development, and building credibility that compounds over time.

Techniques for visualizing scientific data clearly and accurately. Covers choosing appropriate chart types, designing for comprehension over decoration, and creating visualizations that faithfully communicate findings without distortion or ambiguity.

Techniques for communicating research proposals to funding agencies. Covers writing compelling grant applications, structuring specific aims, crafting broader impacts statements, and writing progress reports that secure and sustain research funding.

Techniques for communicating scientific work to fellow researchers. Covers writing effective journal articles, structuring conference presentations, providing constructive peer review, and collaborating across disciplines without losing precision or clarity.

Techniques for engaging the public with science through dialogue, events, citizen science, and participatory approaches. Focuses on building scientific literacy and public trust through two-way exchange rather than one-way transmission.

Techniques for communicating research through narrative structure. Covers presenting scientific findings as stories with characters, conflict, and resolution that engage both specialist and general audiences without sacrificing accuracy or nuance.

Techniques for science education outreach — designing learning experiences for students and the public that build scientific thinking skills. Covers inquiry-based learning, demonstration design, and adapting science content across age groups and contexts.

Techniques for reporting on science as a journalist. Covers evaluating studies, interviewing researchers, contextualizing findings within the broader evidence base, and producing accurate, newsworthy science stories for media outlets.

Techniques for communicating scientific evidence to policymakers. Covers translating research into actionable policy recommendations, writing effective briefs, preparing testimony, and navigating the interface between scientific knowledge and political decision-making.

Techniques for communicating science effectively on social media platforms. Covers building scientific credibility online, countering misinformation with evidence, and engaging diverse audiences with research in accessible, platform-appropriate formats.

Techniques for writing about science for general audiences. Covers translating complex research into clear, engaging, accurate prose — balancing explanation strategies, narrative structure, and accessibility with scientific rigor and honest representation of uncertainty.

Use this skill when optimizing content for social media platform algorithms, understanding how discovery and distribution work on Instagram, TikTok, LinkedIn, YouTube, or Twitter/X. Covers algorithmic signals, shadowbans, posting strategies, and staying current with changes. Trigger keywords: algorithm, reach, shadowban, FYP, Explore page, suggested videos, distribution, engagement velocity, content suppression, organic reach.

Build and nurture online communities that create genuine connection, shared value, and sustainable engagement. Use this skill when the user asks about building a community, managing an online group, growing a membership community, moderating discussions, fostering engagement, or wants strategies for community platforms, member retention, or community-led growth.

Use this skill when building, growing, or managing online communities on Discord, Reddit, Facebook Groups, forums, or similar platforms. Covers moderation, engagement, toxic member handling, community culture, and scaling. Trigger keywords: community, Discord, Reddit, Facebook Group, moderation, engagement, community management, ambassador program, forums.

Use this skill when advising on handling PR crises, reputation management, or sensitive situations on social media. Trigger keywords include: crisis management, PR crisis, social media crisis, brand reputation, damage control, viral backlash, public apology, crisis response, reputation management, crisis communication, holding statement, crisis playbook, social media policy, cancel culture, brand controversy.

Use this skill when advising on paid social media advertising strategy, campaign structure, audience targeting, creative testing, or budget allocation across platforms like Meta, TikTok, and LinkedIn. Trigger keywords include: paid social, social ads, Meta Ads, Facebook Ads, TikTok Ads, LinkedIn Ads, ROAS, ad spend, retargeting, lookalike audiences, ad creative, campaign budget optimization, paid media strategy.

Use this skill when advising on building a personal brand on social media as a founder, executive, creator, or professional. Trigger keywords include: personal branding, thought leadership, LinkedIn presence, Twitter/X growth, content pillars, building an audience, growing followers, personal brand strategy, building in public, creator growth, executive branding, founder brand, professional reputation.

Use this skill when creating strategy for TikTok, Instagram Reels, or YouTube Shorts content. Covers hook formulas, pacing, trending formats, editing rhythm, and platform-specific optimization. Trigger keywords: short-form, TikTok, Reels, Shorts, vertical video, hooks, watch time, trending audio.

Use this skill when analyzing social media performance, building reports, interpreting metrics, or connecting social data to business outcomes. Covers platform-specific analytics, vanity vs actionable metrics, attribution, A/B testing, and competitive benchmarking. Trigger keywords: social analytics, metrics, reporting, engagement rate, reach, impressions, social ROI, dashboard.

Use this skill when selling products or services through social media platforms, including Instagram Shopping, TikTok Shop, live selling, DM funnels, and shoppable content creation. Covers social-first product launches, UGC for conversion, and measuring social commerce ROI. Trigger keywords: social commerce, social selling, Instagram Shopping, TikTok Shop, shoppable, live selling, DM sales, product tagging, social storefront, affiliate storefront.

Use this skill when advising on brand monitoring, sentiment analysis, competitive intelligence, or trend identification through social media channels. Trigger keywords include: social listening, brand monitoring, sentiment analysis, share of voice, competitive intelligence, trend spotting, crisis detection, brand mentions, social monitoring, voice of customer, reputation tracking.

Use this skill when advising on user-generated content strategy, creator partnerships, influencer marketing, or building creator programs. Trigger keywords include: UGC, user generated content, creator economy, influencer marketing, creator partnerships, UGC ads, creator program, content creators, UGC brief, creator compensation, creator ROI, influencer content, brand ambassadors, affiliate creators.

Track social media performance and connect it to business outcomes. Covers metrics that matter beyond vanity likes, weekly 15-minute analytics routines, monthly reporting templates, platform-specific analytics, identifying top content, A/B testing frameworks, and tying social to revenue. Use when someone asks about social media metrics, analytics, reporting, KPIs, or measuring ROI.

Automate social media to run on minimal time across 4-5 platforms. Covers tool comparisons (Buffer, Later, Hootsuite, Metricool), auto-scheduling workflows, automated DM responses, link-in-bio tools, cross-posting rules, Zapier/Make automations, and the 2-hours-per-week system. Use when someone asks about social media automation, scheduling tools, saving time on social, or managing multiple platforms efficiently.

Launch a new brand on social media from zero followers. Covers pre-launch setup, platform selection, first 30 days playbook, audience building from scratch, and 30/60/90 day milestones. Use when someone asks about starting on social media, launching a brand, building from zero, or getting their first followers.

Write social media captions that stop the scroll and drive action. Includes 12+ hook formulas with fill-in-blank templates, caption structures for Instagram, LinkedIn, X, and TikTok, CTA formulas, hashtag strategy, and brand voice consistency. Use when someone asks about writing captions, hooks, CTAs, hashtags, or social media copywriting.

Build and manage a content calendar across multiple social media platforms. Covers weekly planning routines, content pillar systems, batch creation workflows, platform-specific posting schedules, and content recycling. Use when someone asks about content planning, posting schedule, content pillars, or batch content creation.

Turn one piece of content into 10+ posts across platforms. Covers the content waterfall system, specific repurposing workflows for blogs, podcasts, and videos, the 1:8 rule, tools like Opus Clip and Descript, and template libraries. Use when someone asks about repurposing content, content multiplication, cross-platform content, or getting more from existing content.

Daily engagement routines and organic growth strategies for social media. Covers the 30-minute morning routine, Dream 100 strategy, comment and DM tactics, growth collaborations, engagement benchmarks, and handling trolls. Use when someone asks about growing followers, increasing engagement, daily social media routine, or organic growth tactics.

Make money from social media accounts through multiple revenue streams. Covers the monetization ladder, affiliate marketing, digital products, services and lead gen, platform creator programs with requirements and realistic earnings, brand deals, building email lists from social, selling through DMs, and realistic income timelines. Use when someone asks about making money from social media, monetizing followers, social media revenue, or turning an audience into income.

Set up every social media account for business from scratch. Covers Instagram Business setup with bio formulas and grid strategy, TikTok business vs creator accounts, LinkedIn headline formulas and company pages, X/Twitter optimization, YouTube channel setup, visual identity across platforms, and verification strategies. Use when someone asks about setting up social accounts, optimizing profiles, or configuring platforms for business.

Create Reels, TikToks, and YouTube Shorts as a solo founder. Covers budget equipment setup, batch filming workflows, video formats that perform, CapCut editing, the 3-second hook rule, video length per platform, repurposing across platforms, trending audio, and a $200 home studio setup. Use when someone asks about making videos, Reels, TikToks, Shorts, video editing, or filming content.

Use this skill when preparing to speak at conferences, submitting CFP proposals, building a speaker profile, or preparing for conference-style talks. Covers getting accepted, writing compelling abstracts, preparing conference talks, and speaker networking. Trigger keywords: conference, CFP, call for papers, call for proposals, speaker, speaking at conferences, talk abstract, speaker profile, conference preparation, speaker bio, conference networking.

Use this skill when moderating panels, roundtables, or multi-speaker discussions. Covers preparing panelists, crafting great questions, managing time and dominant speakers, and engaging the audience during panel sessions. Trigger keywords: panel, moderate, moderator, roundtable, panelist, panel discussion, panel questions, fireside chat, moderation.

Use this skill when preparing and delivering startup pitches, investor presentations, demo day talks, or any high-stakes business pitch. Covers pitch structure, handling tough questions, reading the room, time management, and demo day preparation. Trigger keywords: pitch, investor pitch, startup pitch, demo day, pitch deck, VC presentation, fundraising, elevator pitch, investor questions, pitch practice.

Use this skill when designing slides and visual presentations for talks, meetings, or conferences. Covers slide design principles, visual hierarchy, data visualization, assertion-evidence structure, and the Takahashi method. Trigger keywords: slides, presentation design, PowerPoint, Keynote, Google Slides, deck, visual hierarchy, slide layout, data visualization.

Use this skill when preparing for or managing Q&A sessions after presentations, talks, or meetings. Covers techniques for handling tough, hostile, or off-topic questions, bridging, graceful "I don't know" responses, managing time, and planting questions. Trigger keywords: Q&A, questions and answers, handling questions, hostile question, difficult question, bridging, audience questions, tough questions, I don't know.

Use this skill when writing speeches, keynotes, remarks, or any spoken-word content for presentations. Covers speech structure, rhetorical devices, storytelling, writing for the ear, pacing, and crafting memorable lines. Trigger keywords: speech, keynote, remarks, toast, commencement, write a speech, speech structure, opening hook, closing, rhetoric.

Use this skill when coaching or preparing for live, in-person speaking situations where physical presence matters. Covers body language, voice projection, movement, eye contact, managing nerves, and commanding attention from a stage or front of room. Trigger keywords: stage presence, body language, eye contact, voice projection, nerves, nervous, stage fright, confidence, posture, movement, commanding the room.

Use this skill when incorporating stories into presentations, talks, or business communication. Covers story arc construction, personal anecdotes, data storytelling, emotional beats, and adapting the hero's journey for business contexts. Trigger keywords: storytelling, story, narrative, anecdote, data storytelling, hero's journey, story arc, emotional, personal story, business narrative.

Transform technical insights and deep knowledge into comprehensive 40-50 minute TED-style talks with hooks, concrete examples, broader implications, and Q&A preparation.

Use this skill when preparing for or delivering presentations over Zoom, Microsoft Teams, Google Meet, or other video platforms. Covers camera setup, lighting, virtual engagement, fighting Zoom fatigue, hybrid presentations, and screen sharing best practices. Trigger keywords: virtual presentation, Zoom, Teams, Google Meet, webinar, online presentation, video call, remote presenting, hybrid presentation, camera, lighting, screen share.